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ABOUT

John

John guides owners of law firms to grow their businesses, increase profits & create a world class team using his 30+ years of business, training and coaching experience.

EXPERIENCE & CREDENTIALS

Why Work With John

Expertise & Experience

I have 10 years experience as a multi-award winning business coach, and 30 years as a sports, military, corporate trainer and coach. This resulted in a disciplined mindset and a unique style of coaching, mentoring and training skills. I have guided many business owners to transform their businesses and their lives from:

Taking a law firm from break-even to £1M net profit in 3 years and growing ...

Managing Director working 15 hours less per week within the first 4 months

A business that was not suitable for sale to be valued at over £30M in just 6 years
Being stuck in their business to being able to say ...
... "I OWN my business because I now have the choice of what work I do and when I do it."

Accredited Profit Coach

Now, as a fully accredited Profit Coach, John specialises in helping business owners find the hidden profits and untapped opportunities in their organisations, put the best systems and processes in place to ensure everything runs smoothly, and create a long-term strategy that builds a robust company and secure future.

The way John works

Enjoy Your Business

To stay in the business, driving it forwards spending just a couple of days on it a week, at most, because business is in your blood.

Sell Your Business

To be able to sell your company to the highest bidder because it's such an easy organisation to manage.

Hire Someone To Run It

To hire an MD to run the business for you whilst you enjoy a passive income and live the lifestyle you desire.

BACKGROUND & STORY

John's Story

MY BACKGROUND

Life doesn't always go to plan....

33 years ago, a family with 2 teenage boys lost their business, their livelihood, all their savings and investments, their home and were left in £25,000 in debt; and they were about to be made homeless.

Now one of the brothers is on a mission to prevent others from going through the same by sharing his wealth of unique coaching, training, and business experience…

Picture the scene...

2 young boys growing up for 8 years under the cloud of a legal battle between their parents and an unethical and vindictive business partner.

They lived with almost daily harassment, theft, criminal damage, and sometimes assault.

At one point a “contract was taken out” on their father.

Every day they lived with the very real risk of seeing their parents lose everything they had worked hard for. 20 years of long hours, minimal income, and sacrificing family time for the dream of building a business that could, one day, be passed onto their 2 sons.

8 years of being under attack; of stress in the family home, of worrying about how to pay the bills, of being fearful of taking even 1 day away from the business and home for fear of what would happen whilst they were not there.

Unfortunately, after 8 years of going through a complex “test case” legal battle, despite winning almost every single element of the case, they lost.

Losing the case meant they lost everything, the family business, the family home, and all their savings.

The parents were left with £25,000 of personal debt, and the family was about to be made homeless.

As a teenager experiencing my family going through this was emotionally tough.

It taught me 3 personal life lessons:

1. Life is not fair, deal with it.

2. Live life with integrity. Integrity, fairness, and justice are important. It’s not always convenient but it is always important to do the right thing.

3. You will meet sharks as you go through life. If you want something you have to work hard for it, and sometimes you have to work harder to keep it.

Growing up I never wanted to run my own business because I was scared.

Scared of working hard, risking everything, and, despite doing everything right, it all being taken away if the business failed.

I was never going to let my future family go through what I went through.

I wanted a secure career that could provide financial security. For this to happen I needed a plan…

“Experience is the best teacher, and the worst experiences teach the best lessons”.

- Jordan Peterson.

Plan 1: Royal Marines Commando

Loving the military lifestyle and camaraderie and being very fit and highly competitive I wanted to join one of the best military units in the world, the Royal Marines Commandos.

After years of commitment, extreme physical fitness training, and numerous Commando selection courses I passed the assessment to become a Royal Marine Officer.

This was a dream come true and the opportunity to earn the coveted green beret and join one of the world’s elite fighting units.

Unfortunately, a very serious back injury stopped my career in the Royal Marines.

“Life is not fair, deal with it”.

Plan 2 - Sports, British Army & Martial Arts

Obsessed with health and fitness, my next career choice was the fitness industry.

As a Sports Development Manager, I mentored sports coaches and developed performance coaching programmes for talented junior athletes, several of whom went on to compete at national level.

I was also a Sports and Fitness Coach, served as a Physical Training Instructor (PTI) in the British Army Reserves, and was a competitive martial artist, winning several national tournaments.

I loved my career in the health and fitness industry, guiding and supporting people to improve their health and fitness and achieve sporting success, but something was missing…

… it was time for a more commercial challenge.

But being too scared to run my own business, I started a business development career in the corporate world.

“Fear is nothing more than an obstacle that stands in the way of progress. In overcoming our fears we can move forward stronger and wiser in ourselves”..

Plan 3 - Healthcare Business Development & NHS Director:

For the next 14 years I developed a career as an award-winning Market Access specialist, successfully launching multimillion-pound products into the UK.

Engaging with strategic stakeholders to develop win: win strategies, writing regional business plans and training the commercial sales teams for successful implementation was great fun and very rewarding.

Then as an NHS Director I led and mentored a team of 50+ staff through a very volatile period to deliver £5M of services. It was very rewarding to deliver change that positively impacted the lives of thousands of people.

Unfortunately, in these roles I experienced a lot of unethical behaviour in many of the senior management teams. Bullying and victimisation was endemic.

Integrity, fairness and justice are important to me. I could not, in good conscience, stay working in such a toxic environment.

So, despite the lucrative remuneration package and despite my fears, I decided to leave this career and start my own business.

“Live life with integrity. Integrity, fairness, and justice are important to me. It’s not always convenient but it is always important to do the right thing.”

GROWING A BUSINESS

It was time to face my fears...

Plan 4 - Franchise Owner

Starting a new business with a new family on the way was one of the most difficult decisions I’ve ever made.

But sometimes in life in order to move forward we need to overcome our fears.

I wanted to use my coaching, training and commercial skills to prevent business owners and their families going through the traumatic experiences my family experienced.

Being fearful of running my own business I decided to join a well-known franchise.

Being told it would provide proven methodology to build a successful business I invested all my family’s savings, and more.

Unfortunately, their system did not deliver what was promised.

In spite of following the systems I was given, working insane hours, and operating with brutal tenacity it delivered little more than just being over break-even point.

Despite the determination to provide financial security for my family, history seemed to have almost repeated itself.

Time with my family had been sacrificed, my personal health and fitness had been impacted, and savings were almost depleted.

With my own young family something had to change.

“You will meet sharks as you go through life. If you want something you have to work hard for it, and sometimes you have to work harder to keep it.”

BECOMING A COACH

I Know The Obstacles You Face

Plan 4 - Award Winning Business Coach

Personal experience of working hard at the coalface of my own business and seeing little reward made me more determined to support business owners to overcome their challenges and achieve their desired lifestyle.

For many months I searched for the world’s best business building system – and eventually found it.

30 years in the military, sports environment and corporate world developed a unique mindset and coaching, mentoring and training skills.

I now use these distinctive skills, alongside the world’s best business building system to enable my clients to reach their goals and improve their lives. I have guided many business owners to achieve business goals, personal goals and the dream lifestyle, of both income and time, that they had previously thought impossible.

Having 2 boys of my own I know how important it is for business owners to achieve a balanced lifestyle of personal health, fitness and wellbeing, financial security and the time to do the things that are important to them and their family.

“Fear is nothing more than an obstacle that stands in the way of progress. In overcoming our fears we can move forward stronger and wiser in ourselves”.